01
Task
Create a video in collaboration with a commercial brand and raise Yandex Delivery awareness in Kazakhstan.
Courier service for SMB
Create a video in collaboration with a commercial brand and raise Yandex Delivery awareness in Kazakhstan.
- KUDOS role
- KUDOS arranged the Sillan.kz brand collaboration, produced the viral videos, and distributed them across TikTok and Instagram.
- Date
- Summer 2023
- Result
- The campaign reached 900,000 users.
Campaign dossier · 01—03
Case analysis
02
Strategy
Use a collaboration with a creative commercial brand to make viral content and raise service awareness in Kazakhstan.
03
Execution
Filmed viral videos in collaboration with the brand Sillan.kz, known for its creative approach.
Campaign results
- Campaign reach
- 900,000Campaign total
Campaign publications
Creator integrations2 publications