Uzum MarketUzbekistan

11.11

Launch the Uzum Market 11.11 campaign through creators in Tashkent.

KUDOS role: Creator selection and coordination; script preparation and approval; editing and publication supervision; statistics collection and reporting.
Date: 27 October – 6 November 2025

Result: Eight Reels achieved an actual KPI of 4,818,362 against a plan of 4,230,000, delivering 114%.

Campaign dossier · 01—03

Case analysis

Task

Launch the Uzum Market 11.11 campaign through creators in Tashkent.

Strategy

Build a relevant creator group and synchronize publication delivery during the 11.11 campaign window.

Execution

KUDOS selected and coordinated eight creators, prepared and approved scripts, supervised editing and publication, collected statistics, and prepared final reporting.

Campaign results

Creators: 8Campaign total
Actual KPI: 4,818,362Campaign total
KPI delivery: 114%Campaign total

Campaign publications

Creator integrations8 publications

@marjonabdullaevaInstagram @zarina_yuldashova_Instagram @yulduzrajabova_Instagram @babymohiInstagram @iamdjurayeva_xInstagram @akhmedova_samina_Instagram @mc.dinyInstagram @ziyoda_abdulxafizovaInstagram